Archive for March, 2008
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Wednesday, March 26th, 2008By Daria Belov
From as early as last week, to news from the turn-of-the-century, there is often times stories and articles we may have missed that deserve greater attention. But with the growth of social media, RSS feeds, and an abundance of news related web sites, there’s tons of information coming at us from all directions, and we don’t have the time to browse through content from the past. On this website, I’m hoping to make that a little bit easier, with a monthly glimpse into chiropractic news articles from 2000 through to the present. Is not only important to know where we’re going, it’s good to reflect back and know where we came from.
(photo: two children vying for a position on a chiropractic adjusting table)
March 2008 is already coming to a close and April is upon us. Two pieces of news content from the March 2008 news archives that I feel deserve greater attention are the Panamá mission May 2008 and a report on chiropractic contributions for presidential candidates.
The Panamá mission is taking place in May of this year and chiropractors are expected to have all of their documentation made available to the organizers by the end of April. The article on chiropractor spending for 2008 presidential candidates, shows some interesting numbers as to where financial support has been going during the current election cycle. Watch this web site for related updates in the months ahead. A list of all news content from the month of March is available here… News Archives — March 2008.
News Archives — March 2007
In March of 2007, Dr. Michael Dorausch provided an updated post regarding audio files that were available for downloading and listening to online. The messages from legendary chiropractors include audio presentations by Ian Grassam, Bob Sotille, and others.
News Archives — March 2006
There was lots of chiropractic news getting posted in March of 2006, but none caused a surge of traffic to the web site like the two articles about an appearance in Playboy by godaddy girl Candace Michelle and news regarding her chiropractic husband.
News Archives — March 2005
In March of 2005 Dr. Sharon Gorman shared a brief message about thinking like a chiropractor and living a life with principal and purpose.
News Archives — March 2004
March 2004 was chock-full of chiropractic news, which included an article about chiropractic care and children with Asthma. Dr. Gorman in other chiropractic article regarding limitations that exist only within our minds. Dr. Guy Riekeman was announced president at Life Chiropractic College(located in Marietta Georgia) in March 2004. Dr. Stacy Larsen of Alberta Canada reminded us that chiropractic is the best kept healthcare secret.
News Archives — March 2003
Chiropractors were firewalking in New Jersey in the spring of 2003, and they’ll likely be doing it again in 2008. As winter thawed in Wiarton Canada, Steven Silk reported that their community-based chiropractic Center encountered another huge success as their office collected food for the local Salvation Army.
News Archives — March 2002
In March of 2002 Dr. Stacy Larsen wrote about the chiropractic advantage with education as to the importance of getting ones spine checked to enhance performance of the nervous system. That same month Dr. Sharon Gorman asked about enrollment and Dr. James Sigafoose wrote words of creating change with your conscious mind. It was March of 2002 when chiropractors received the key to Panama City, after a group of volunteers had served thousands in a massive humanitarian effort.
News Archives — March 2001
March 2001 featured news of acetaminophen and a deadly secret being reported. Apparently, doses of acetaminophen can become toxic to one’s liver, resulting in organ failure or even death.
That same month medical doctors issued guidelines on antibiotics in hopes of decreasing the overuse of tens of million wasteful antibiotic prescriptions written annually.
Earlier that same month, chiropractor Stew Bittman authored a midwives for the truth article, which talked about facilitating one’s health rather than intervening in the process.
News Archives — March 2000
I scanned archives all the way back to March of 2000 to read a post by Dr. Michael Dorausch and his thoughts on the the leading cause of death in the US. That posting was undoubtedly motivated by numerous articles appearing in news during the month of March 2000 regarding medical errors being reported as the fifth leading cause of death in America.
Until the end of April, this is your monthly news archive wrap up for Planet Chiropractic.
Google Blended Video Offers Small Business Marketing Opportunities
Tuesday, March 25th, 2008By Michael Dorausch
Imagine having a video on YouTube that has less than a 1000 views. Pretty lame by social media standards. Now imagine that same video provides you with new business and also gets your business featured on a local TV news channel. Not so lame. Thanks to blended search, new and easy to implement [...]
Royal Palm Beach Chiropractor Airs Commercial on Local Fox Channel
Tuesday, March 25th, 2008by Michael Dorausch, DC
Providing chiropractic care to the residents of Lantana and West Palm Beach Florida for the past decade, Dr. Edwin Cordero of Cordero Family Chiropractic has recently opened an additional chiropractic office in Royal Palm Beach. The local Florida chiropractor began running television advertisements on a local Fox channel, which serves the the Lantana and Royal Palm Beach areas, and they’ve been showing to be successful.
(photo: Chiropractor, Edwin Cordero, demonstrates a side posture adjustment in his Florida chiropractic office)
The video runs the traditional 30 seconds and it features Dr. Cordero talking about chiropractic and how his office is different from traditional medical care. “One of the ways that we differ is that we provide family care, preventative type of care, we do take care of that are sick and that are hurting, but our main goal is to educate those people on a preventative type of care.”
In the video Dr. Cordero talks about wanting to make a difference for people seeking chiropractic care and he displays a humble attitude wanting to serve every family in the community with quality chiropractic. Planet Chiropractic obtained a copy of the video which can be viewed here…
Dr. Edwin Cordero has authored a considerable amount of articles for Planet Chiropractic, many of them being in Spanish. Some of those educational articles include: Es La Quiropractica Un Arte, Paz Mental, Paz Espiritual y Paz Física, Es Mi Salud Mi Responsabilidad?, and Es El Quiropractico Un Terapista?.
Past articles (authored in English) by Dr. Cordero include: Is Money Your Master? and Learning the True Purpose of Serving Mankind.
Dr. Cordero is the epitome of a Service Minded chiropractor, speaking at schools when not in his office, volunteering care overseas, and even serving in Metro bus terminals, assisting the mayor of Panama City, Panamá in organizing and providing free health care to everyone visiting the city.
For those seeking an excellent chiropractor with a huge heart, Dr. Cordero’s offices can be reached at (561) 533-3884 (Lantana Chiropractic) and (561) 795-3156 (Royal Palm Beach Chiropractic).
3 Dell Setup 30? LCD Display
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CIMG3319, originally uploaded by planetc1.
Finally managed to complete the setup of 3 monitors on my desktop along with an SVGA output to a 42″ plasma screen.
The setup is [...]
Family Wellness Lifestyle Magazine For Better Education
Monday, March 24th, 2008By Michael Dorausch, DC
Browse around the reception area of most medically minded health-care facilities and you’re likely to come across magazines of all types. Besides your traditional publications, like National Geographic, you may expect to find common publications like Time, People, Sports Illustrated, Forbes, and maybe even the Robb Report. However, there’s a good possibility that magazines displayed in the offices of chiropractors, and other holistic health care practitioners, won’t include those you’d likely see at your major chain supermarket checkout stand. There are two primary reasons for that.
Drug Advertising & Condition Based Content
Open up a copy of People, and you’re likely to come across advertising for pharmaceuticals. Whether they be prescription or over-the-counter, ads for pain relievers, cervical vaccines, birth-control, diabetes medications, and a medicine chest of other pills and potions, fill the pages of many of today’s magazines. As if the advertising isn’t bad enough, many popular magazines spread the idea of a symptom based, outside in, take a pill for every ill, lifestyle. Fortunately, there has been an emergence of magazines geared towards those seeking holistic health, which limit or restrict the advertising of drugs, in their publications.
A collaborative effort from the International Chiropractic Pediatric Association (ICPA) and the Alliance for Holistic Family Health and Wellness has continued to provide healthcare practitioners with a magazine that is suitable for wellness based health-care provider offices. I’ve commented before on the growth of the ICPA, and the organization’s magazine (known as Pathways to Family Wellness).
The latest issue of this magazine arrived at my LA chiropractic office earlier today (we receive them by the case and share them with our practice community). Just browsing through the publication, I was reminded that I couldn’t be addressing the importance of having such a publication in one’s office enough. The magazine is truly geared towards those seeking a Family Wellness Lifestyle.
The current issue features articles from doctors of chiropractic, Ph.D.’s, other health-care experts, and even parents living a lifestyle of wellness and holism. Topics range from the benefits of laughter, tips on choosing a holistic practitioner, natural birth, concerns about fluoride, defending informed consent, and a number of mind-body articles. Articles such as Chiropractic Care and Wellness (authored by the magazine’s editor) are an example of what you could expect in the publication.
A breath of fresh air for wellness based healthcare practitioners and their clients is the knowledge that no drug advertising is featured on any of the magazine pages. Scanning through the publication, advertisings I noticed included those for baby sleepers, wellness conferences, natural parenting web sites, and books related to wellness and nutrition.
I was visiting the pathways magazine website and I discovered they had a limited time gift promotion. Their offer allows you to receive a complimentary copy of the magazine, and also offers an opportunity to sign up for a free monthly electronic newsletter called Family Wellness First. While it’s not official, when signing up for your free copy of the magazine, enter planetc1 in the Referral Code field. If you’re not already receiving this publication in your health-care office (or home), take advantage of this opportunity.
Best of health to you!
Easter Sunday Chiropractic Ads for March 23, 2008
Sunday, March 23rd, 2008by planetc1 classifieds
Happy Easter! Whether you are seeking Chiropractic Supplies and Equipment for Sale (like a Portable Chiropractic Table) or Job Opportunities and Practices for Sale (like an Orlando office for rent near Disney), this post is a weekly round up of the most recent advertisements placed in the Classifieds section on Planet Chiropractic. Featured are selected ads that were placed before midweek of March 23, 2008.
A note about classified advertising RSS feeds. If you really want our classified ad information in the fastest way possible, point your feed reader at the RSS feed Planet Chiropractic uses for classified ads. Don’t expect to find any Easter Eggs.
(photo: an x-ray tube and collimator from a chiropractic x-ray unit)
Looking to Practice in Small Town Midwest — I will be a graduate of NWCC in November ‘08. I would like to find a place to do my last trimester of internship-starting in August-and stay on to associate. This would preferrable be in a smaller midwestern town with a DC who is primarily diversefied and utilizes ST work, physiotherapy, and rehab.
Another BJ Palmer Wanted — Indonesia. A country of 210 million people with only 19 Chiropractors. Tired of Insurance or searching-struggling for new patients? Tired of low fees or high cost of living? In Indonesia, the patients are wealthy and PREPAY. If you are good, they will bring in their relatives without asking. Quality healthcare is really appreciated. Most patients with medical problems go to Singapore, Australia or America.
Our clinic locations are in upper class malls with high new patient volumes. We specialize in pain, scoliosis and difficult cases. Low cost of living. Furnished apartments from $350 per month. Maid approx. $90 per month. Driver approx. $100 per month. Gardener approx. $40 per month. Safe cosmopolitan city with ALL conveniences and luxuries. You literally can save “thousands of dollars” per week. I overheard a new associate telling a friend, “By my second month I was earning only $5,000 USD per month, BUT I WAS SAVING $4,000 USD per month”
Our Chiropractors earn between $1,000 and $4,000 per week. It depends on your skill of communication, quality of chiropractic care and willingness to follow or improve on our procedures which you must learn and follow. One month training without pay provided. Minimum one year term.
Orlando office for rent near Disney — 1,600 sq. foot office available for lease near Disney and SeaWorld in Orlando. Former chiropractor leased here for 7 years before relocating to another state. Office vacant but ready for a new chiropractor, no buildout expense necessary.
Dayton, Ohio Associate/Clinic Director Needed — Associate needed for busy satellite clinic in Dayton, Ohio. No experience needed, but must be driven and eager to learn to run your own practice. $70,000/year minimum plus unlimited bonus to care for patients that we provide for you! In addition, keep 60% of any patients you generate. Paid training, vacation time and health insurance are just a few of the added incentives.
Experienced D.C. wanted for Kent, Washington — Growing practice with a great team. I have been in practice over 13 years, and have extensive success and phenomenal adjusting skills. I need help to further grow this practice. I want to work with someone who loves what they do, and needs a chance to flourish. We have great equipment and a fun practice. Lots of potential on a lot of levels.
N Central KY associate — Full time associate for position located between cincinnati and lexington. Office utilizes massage therapy and electrodiagnosis. Skilled manual adjuster with knowledge of active and passive modalities required. Competitive pay and bonus system. Call or email for more info or an interview.
Portable Chiropractic Table – Very Affordable! — Two Portable Chiropractic Adjusting Table – Tony Table. Versatile and compact, the Tony Table is an excellent choice for Chiropractic Practitioners. Lightweight, and with all the professional options, the table is strong, stable, and sets up in seconds. With its optional Hand Rests and Height Extension Tubes, the table has adequate height, width, and length and is easy to carry around since it folds up into a more compact package. In addition, the contoured face hole and shoulder area provide unmatched comfort.
With three legs, this Tony table is exceptionally strong and stable. The height of the table without Extension Tubes is 23″ . With Extension Tubes, the height can be increased to 28″ . The Extension Tubes aren’t adjustable though, so a height of either 23″ or 28″ can be set. Table height is measured to the top surface of the table.
Medical Office In Professional Building — Location! Location! Location! A Medical/Healthcare Office Full Of Potential Awaits You! Located On The First Floor Of A Professional Building On High Traffic Wilshire Blvd, Walking Distance To Prestigious Hancock Park’s Multi-Million Dollar Homes. This Office Simply Needs A New Enthusiastic Doctor/Owner-Operator. The Clinic Space Would Be Ideal For The Entrepreneurial Dentist, MD, Chiropractor, Esthetician, Therapist, Etc.
Owner is absentee and not a healthcare provider and has not had expertise or the time to grow this office into a successful clinic. He simply did all the hard work of building out this gorgeous space without being able to follow through on running the clinic. Very low operating expense for this clinic space: 2,500 sq ft space and rent is 4,077/month and includes NNN, and free visitor parking (very rare in this area). The lease is 7 years. good for 6 more years with option to renew.
Bio-impedance analyzer (BIA) Quantum III by RJL — State of the Art, Top of the Line Model (Body Composition Analysis) BIA by RJL Systems – Scientific & Clinical Grade. The Quantum III is a portable hand held bio-impedance analyzer (BIA) and recording/reporting system. It is designed for research, education and clinical users because of its accuracy and record storage system, reducing data entry and measurement errors. It will comply with peer review literature and traditional BIA instruments. Like New – Only 1 year old. Purchased for $5000 new.
INSIGHT MILLENNIUM - Low price, a steal — Includes instrument console, EMG sensors for sEMG, rolling thermal scanner, and ROM (Inclinometer). Other Items included: USB adapter and USB cable, IEC power cord, footswitch, and EMG buttons. It comes with neurolink software, hard storage case, patient education pads…all you need is your laptop. Great way to get NP, educate your patients and do re-exams. Have two units, only need one. Willing to sacrifice for $3,195. Price includes shipping within the continental US only. Total weight of case w/everything: 22lbs. The case measures 19” L x 21.5” W x 7.5” H. Seller can accept Paypal.
The above content is of a time sensitive nature. Individual advertisements made no longer be available if ad has expired or user has deleted their post. Visitors can browse and view all active classifieds and/or subscribe to the classified RSS feed, which updates with the latest advertisement posted, several times per day.
Spinal Decompression and Possible Misuse of FDA Logo
Saturday, March 22nd, 2008by Michael Dorausch, DC
I was scanning through some websites this Saturday afternoon and something I came across on a chiropractors web site in Thousand Oaks, California, caught my attention. There was what appeared to be an advertisement for Spinal Decompression Services in the chiropractor’s office. What I found odd was seeing an FDA (Food and [...]
Niche Industry E-Mail Spam is Irresponsible and Unprofessional
Friday, March 21st, 2008by Michael Dorausch, DC
Regardless of your e-mail provider, chances are there is spam in your e-mail inbox. This topic has been covered a gazillion times but it’s usually focused on the types of spam most of us typically receive. There’s the lottery winnings, the small-business loans, the cheap rates on medication, real estate and stock deals, and such. Spam like this is probably sent in the billions each day, and it’s a major drain on user productivity, electricity, and computer resources. Nobody likes spam (except maybe spammers) so why is it such a common practice for businesses to spam within their industry niches?

The screenshot above displays only 10 of hundreds of spam e-mails that turn up in my bulk inbox on a daily basis. There is your typical medication spam and erectile dysfunction spam. But looking closely you’ll see there’s also spam targeted directly at the chiropractic industry, with duplicate messages coming from a spammer of digital x-ray systems, and spam for a product frequently marketed to chiropractors, a chemical substance occasionally found in therapeutically based offices.
The junk mail that we all receive is pretty much simply referred to as spam. Unsolicited e-mail that’s coming from businesses within a niche industry I’d refer to as industry spam, but it’s really no different than the traditional form of spam. In these cases, spammers (oftentimes legitimate companies) may be buying e-mail lists that have been harvested or scraped from websites, have purchased lists from industry publications, organizations, and schools, or have collected industry e-mail lists from the one unsuspecting individual who accidentally e-mailed his/her entire list of colleagues. These are only some of the ways e-mails are collected.
This is not something that uniquely plagues the chiropractic industry and I suspect it’s even worse in the industries of medicine and dentistry. One of the more popular targeted spam e-mails I’ve been receiving lately has been the solicitation of large lists of medical doctor e-mail addresses and dentist e-mail addresses. Someone is buying these lists or I wouldn’t be seeing so many solicitations for them.
So as an industry (whether it be chiropractic, dentistry, medicine, or other) what is there we can do? The first thing to remember is that spam is spam and just because it’s coming from someone inside your field or profession, it’s not any less illegal, then traditional spam. It may actually be easier to shut down smalltime spammer’s as it’s not unlikely they’re sending mail from their home or business location. Looking again at the screenshot above, the e-mail for digital x-ray systems apparently was being sent from a Comcast account. In that case I would suggest e-mailing the ISP with a spam complaint. In the case of the company marketing products to chiropractors, the domain in the e-mail address belong to a company called Got Corporation. Checking their homepage I discover they have an anti-spam policy, and unsolicited e-mail spam can be reported from their contact us page.
It takes extra effort, but my years of computer experience has shown its better to take the time and report spam practices within one’s industry, since the results are cumulative. If enough people report the same individuals and companies, ISPs and campaign e-mail services will put greater scrutiny on their clients. Of course there are also methods for decreasing one’s likelihood for receiving spam, such as not filling out postcards at conventions, and not publicly displaying one’s e-mail address on their web site.
As editor for Planet Chiropractic, one of my e-mail accounts is publicly available so it’s a common target for unsolicited messages. As a result, efforts are taken to block and filter as much unwanted mail is possible. Unfortunately for me, there are those instances where e-mails from first-time senders land in the bulk mail box, so I make an effort to scan headings before hitting the purge button.
That’s my Friday rant, wishing you all a spam free weekend. ![]()
South African Chiropractor Celebrates 30 Years in US
Thursday, March 20th, 2008by Michael Dorausch, DC
30 years ago Friday, March 21, 1978, a young South African named Fred Schofield arrived in the United States to pursue his goal of becoming a chiropractor in America. Since that 1970s spring day, he has touched the lives of millions, providing chiropractic care to thousands of residents in the Phoenix, Arizona area, and teaching hundreds of chiropractors worldwide methods to deliver quality chiropractic care in their communities.
(photo: Dr. Fred Schofield demonstrating sacral spine analysis during a chiropractic conference in Scottsdale Arizona.)
A professional rugby player playing for the country of Italy, the hard-working and dedicated young athlete arrived in America in 1978. Rugby is no easy sport, and Fred’s body was feeling the effects of several years of hard training. He has often told the story of when a chiropractor came to visit his rugby team, delivering that magical chiropractic adjustment which changed his life forever. The son of a medical doctor in Cape Town, Dr. Fred knew he wanted to pursue a career in health care, and he chose chiropractic.
Fred attended Palmer College of Chiropractic in Davenport Iowa, where he met his wife Susan. After his graduation from chiropractic college, they moved to Phoenix, Arizona. Together they have raised three fine children (one is currently attending Palmer) and have operated a Phoenix-based chiropractic office for nearly 25 years.
Besides serving thousands in the communities of Phoenix, Glendale, Scottsdale, and surrounding areas, Dr. Fred has helped educate chiropractors from all over the world. The husband-and-wife team has operated a program known as Schofield Chiropractic Training for some 23 years, effectively providing the mortar that has joined together hundreds of dedicated chiropractors, that seek to live their lives to the fullest. The business is known as MoChihChu which translates as moving forward without hesitation.
I have had the good fortune of being one of those chiropractors, and I’m not alone. Here’s just a few comments from others in the profession…
Dr. Fred told me in 1990 that to be a champion I had to train like a champion, and I’ve done so with Dr. Fred and Susan as my coaches for the past 17 years. Why? Because I wanted to live an awesome life; not experience only temporary success, but to be a champion for my whole life. — Dr. Laurie Robert Mestdagh
Training is something you do all the time. Whether it’s for family, physical, financial goals or for whatever you want to accomplish in life. — George Khoury, D.C.
My practice has transformed, but more importantly, I have transformed. I look forward into going into our office each day. I serve the greatest patients and work with the greatest staff. The energy just flows and there is peace and quiet confidence in what each day will bring. I am blessed beyond words. — Dr. Jeri Anderson
Dr. Fred has been in Planet Chiropractic press before, with mentions of his talks on chiropracTIC and his continued support for the Palmer Rugby Alumni Association.
Even after so many successful years in practice of chiropractic, Dr. Fred and Susan continue to give back. He is speaking to students at Logan college later this month, he is a featured speaker at an April DCS chiropractic event in Southern California, and he is speaking at homecoming (Lyceum) for Sherman College of Straight Chiropractic in May. There are also his SCT training events, such as SCT April Las Vegas 2008.
Three cheers to Dr. Fred Schofield and his continued drive towards excellence in life and chiropractic. Hip, Hip, Hooray! Hip, Hip, Hooray! Hip, Hip, Hooray!
New Direct Digital X-Ray Systems
Thursday, March 20th, 2008by Michael Dorausch, DC
Bombarded with spam in my e-mail inbox yesterday. It’s nothing new, but what really ticks me off, is the amount of spam I get from businesses marketing to the chiropractic industry. I get x-ray spam, seminar spam, buy my pills spam, multi-level marketing nutritional products spam, make a million bucks conning patients [...]